Social Media 2024 India. As of 2024, there are approximately 5.16 billion active social media users worldwide, which is around 59.3% of the global population. Platforms like facebook, instagram, and tiktok enable brands to reach global audiences with tailored.
With rising internet penetration in india coupled with the availability of affordable data plans and smartphones[1][2], social media has been a site of political mobilisation. As of 2024, there are approximately 5.16 billion active social media users worldwide, which is around 59.3% of the global population.
